StarbucksIconBrandElement

article-thumbnail

2024-05-06 | Industry Dynamics

Starbucks faces competition in China amid declining sales in the U.S 

Today’s News  Starbucks, once an American coffee giant, is encountering a new reality as its traditional market stagnates. With U.S. sales on the decline, the company is pinning its hopes on China’s burgeoning coffee culture, a market it helped introduce a quarter-century ago. However, the path forward is strewn with challenges as China’s coffee scene […]